Whether you’re looking for a job, collecting leads, or simply networking, having a stunning LinkedIn profile is a great way to be spotted by the right people. LinkedIn is one of the best platforms to generate more business and customers using a killer profile.
The good news is, LinkedIn recently resurrected a feature that will help your profile stand out from the rest. The feature is called”All Star” which shows you what features and content to add to help create a stunning profile. Here are other ways to make a powerful impression:
- Use A Professional Photo
Your headshot is the first thing that a user will see on your LinkedIn profile. To make a good impression, use the most professional looking picture you have. Don’t forget to smile to appear pleasant and approachable.
- Create A Catchy Headline
The default LinkedIn headline consists of your job position and company. If you want to make a killer profile, you need to tweak the basic headline. Consider putting your specialty and talking straight to your target readers. For better searchability, use significant keywords. Your headline should be about 10 words.
- List Your Biggest Achievements
In the summary field, list your biggest achievements. Use bullet points to make this easy to scan. Show to your target audience how you can make their life more convenient. Try adding some media files to make yourself know better, which brings me to the next tip.
- Add Media Files
To make a nice visual portfolio, add images, videos, or documents to your experience. This goes really well with your basic resume details.
- Fill Out Your Profile
As much as possible, fill out as much information in your profile. You can share your skills, education, affiliations, and other interesting stuff not included in your resume. This will paint you as a versatile person.
One tip: if your volunteer experience is related to your job search, list it under work history so it shows in the relevant section.
- List Relevant Jobs Only
It’s not necessary to list all the jobs you ever had. Only list those that are relevant to your present career goals. For example, if your career goal is to be a professional dentist, you don’t need to list your bartender work experience.
- Update Status Regularly
Update your status every day with content that offers value to your target audience. Turn your profile into a reliable source of information for your network. Share interesting and useful content, like career tips or business tips. Keep this flow of informative posts consistent so readers would keep visiting your profile.
- Ask For Recommendations
Getting recommendations is a big deal on LinkedIn. They can help you build a good reputation to your audience. Reach out to previous employers, associates, and previous colleagues then ask that they give you a nice recommendation.
All the above tips are simple to do. Follow them and you can guarantee to have a killer LinkedIn profile that will attract potential customers and employers.